Advertise on MetroCard®: Reach Millions of Daily Riders
Advertising Rates for Back of MetroCard
Advertising Rates for Front and Back of MetroCard
All rates are based on 4-color advertising on both the front and the back of the MetroCard.
Example of Rate Calculation
MetroCard artwork is subject to approval by the MTA. Production requires a minimum of 12 weeks for 4-color artwork from the point that final artwork is submitted. Distribution via Vending Machines is guaranteed. Targeting options vary based on the quantity of MetroCards produced. Opportunities for industry/category exclusivity and targeted distribution may result in additional charges. Call for details.
NYC Transit reserves the right to accept or reject copy or images to be placed on MetroCards in its sole and absolute discretion.
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